Smashbox Cosmetics

My first entry is on my most recent shopping trip, not along Mag Mile as usual, but in Times Square Hong Kong (which truly is the shopping heaven). Ever since I first laid eyes of the little Smashbox counter there when I got back, I have been obsessed with it and have wanted to try it out sometime. And today after spending one very blissful hour there, I walked away with the limited edition Smashing Sunset & Doheny palette, Anti-shining compact, blush, a free eyebrow pluck and a Gucci bag that has adjustable straps, so can be carried on the side and over the shoulder (such a bargain!). Anyway, during my obsession of it, I did spend a few hours of my time researching on this brand and here is the summary of it:



Smashbox Cosmetics was created by Dean and Davis Factor, the great-grandsons of the oh-so-famous Max Factor (and if you do not know who THAT is then you should NOT be here). It began as a Photo Studio in LA in 1991, combining Davis’ celebrity photography skill and Dean’s business skills, and soon became not just a studio, but the studio. And due to popular demand, in 1997 the Smashbox Cosmetics line was created. Some of their most famous products include the antishine, the cream eyeliner (also included in my palette), lip and eye primer and the photo finish foundation primer according to online reviews. But what I love most about them is their eye shadow trio and palettes, because seriously, does anyone ever finish the huge tube of single shade eye shadow they buy? Besides, in the trio they give you a selection of colors already combined for those with minimal knowledge of make-up i.e. yours truly or for those with more experience can be used however you like. Although a truly great buy is their Smashing Sunset & Doheny palette, because it includes eye shadows, eyeliner cream, lip gloss, 3 brushes and a case to put everything in! Either that, or this fascination with them is all a result of my new found makeup, eye shadow especially, obsession.



Needless to say, the empty make up bag I had at the beginning of the year is now fantastically full. It has been a busy year indeed.



New Years Resolution: get a bigger make-up bag and lose obsession with keeping make-ups in the boxes they came with.