I am sure you have all walked into the shoe department and encountered these odd looking shoes that are very funky but somehow not quite right, going by the very befitting brand of Irregular Choice. I am sure you have all wondered about where they came from and who would think up such irregular shoes. .
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The where is no other then good ol' London, the land of funky clothes. And the who is 32-year-old Danny Sullivan, who having witnessed too much normality in this world, was moved to launch the Irregular choice shoe label. He wanted to
". . do something mad and adventurous, something based on an irregular concept," and Irregular choice is surely all that. And we love it. Since 1999, it has grown from a small little known brand in Europe, to a highly respected international brand, always pushing fashion to new limits.

Here are some of this season's hottest. .
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The floral wedges with a slimmed down heel
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I am loving these mary-janes with its unusual color, pattern and if you see it in real life, pointy tips.
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The typical floral pointy flat with a twist. I tried these on as well, and they are real cute!

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